You photograph a portrait session. You sit down to review your work so they can make their selections. The couple selects their favorite image, and leaves the rest.
“We really like all of them. Can we just order this one for now and come back to you to order more? How long will you hold our images for?”
Sound familiar? Of course you make the sale of the one image, and you try to sell additional images, but there are times when it just doesn’t happen.
“I understand. You would like to come back and order the other images you marked as your favorite at a later date. Please understand, our policy is to only archive the images our clients order from. There is no need for us to store images that no one wants.
Each week we continue to photograph more and more clients, and as we do we must make room on our server for those newly created images. Out with the old, in with the new. More than likely, at our current rate of production, we will have to remove your images in about xyz weeks time. Would you like us to contact you a day or two before we have to remove your images from our server?”
“Yes. Please please contact me.”
“Not a problem. I would be happy to do so. In fact, why don’t I go ahead and program an email to go out about four days before we anticipate having to remove your un-purchased portraits. Would that be OK?”
On a bit of a different note. Would you like a free eBook?
By Aric C. Hoek, owner and creator of Ten Houston Wedding Photographers
Aric C. Hoek BFA, CPP, AuthorPPBF Administrator
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